How Can My Business Can Benefit the Most with Digital Marketing and Consulting?
Are you finding that you’re not getting any results with SEO or Digital Marketing and Consulting? Well’ that’s because you’re using a lot of tactics that everyone else already knows about.
Now, I have a question for you.
How many of you are getting little to no results from SEO? If you’re not getting any results from SEO, or Digital Marketing and Consulting then you need to read the rest of this post for your business.
The reason I ask this is this will help me adjust my videos in the future to give you more feedback that’ll help you get the results that you deserve.
Your business requires Digital Marketing Agency Services and therefore, the first advanced tactic I have for you is get to know your users. Especially as a business attempting to utilize digital marketing in order to grow your business.
Does Your Business Benefit from SEO and Link Building?
Everyone thinks that SEO is just about on page or link building.
But here’s the thing, Google wants to rank what’s best for the users, first, second, third, fourth, and all the way down the list.
The way you get to know what’s best for your users is you survey them.
By adapting your content, your services, your product you’re much more likely to get that traffic from Google because you’re creating the best user experience.
These days, Google’s looking at what’s called user metrics.
Those are things like people coming to your site after they click.
Or they search for a key word.
They click on your listing.
And then they even look at how many of those people, a percentage of them, are clicking the back button right away.
That tells Google, hey people aren’t liking what they’re seeing.
They’re also looking at things like time on site, bounce rates, pages per visitor, even how long your website takes to load.
By surveying people, you’ll get what’s ticking people off and why they’re leaving or not buying from you.
Fixing all of these things doesn’t just help improve your conversions, but it also helps improve your rankings in Google, because you’re providing the best user experience.
The second tip I have for you is leverage schema markup.
You know all those reviews and star ratings that you see when you’re doing a search? That’s called schema markup.
If you’re using WordPress, you can just check out the Yoast SEO plugin.
It’ll allow you to do schema markup with just a few simple clicks.
It’s worth checking out, makes it easy.
And that way you don’t have to learn a single thing about coding.
The third advanced tactic that I want you to try out is expand your most popular pages.
See, content marketing isa big hit or miss game.
You create a lot of webpages, a lot of content pages.
Some get a ton of traffic, and others don’t.
And you may be asking yourself why.
The links, I did all the best packs to all of my pages.
But why are some of your business pages doing better than others?
Well, a lot of times you just won’t have the answer.
But what you can do, is you take your most popular pages and expand them.
So let’s say you have a 3000 word blog post that’s ranking well.
You’ll want to take the key words that that page is ranking for, put them into a tool called Ubersuggest.
It’ll show you all the other long-tail phrases that are related to that main phrase.
Integrate them into that page.
In essence, you’re expanding your page.
You’re not just adding in more keywords, but you’re adding in more content.
You’re expanding the depth of that page so that 3000 or 5000 word blog post may turn into something that’s 10 thousand words.
And when you do that what you’ll find is you’re already ranked for the main head terms, by adding in the long-tail phrases, you’ll just get extra traffic with very little work in less than 30 days.
Your Business Needs to Improve Link Strength so – Send link juice to lower ranked pages.
As I mentioned with the previous step, you have some pages that naturally do well, and some that don’t do as well.
Well, the ones that don’t, go to all of your other pages that are doing well and internal link to the ones that aren’t.
And see if that helps boost them up.
What you’ll find is over time, those pages that aren’t ranking that well will start climbing higher and higher again.
Then I want you leverage infographics.
You’re probably already saying, Neil, I’ve seen infographics, everyone has them.
But no, I don’t want you to just leverage any infographics.
I want you to leverage advanced animated infographics.
Have you ever seen the infographics on how a car engine works, or how fast do cheetahs run? They’re animated by integrating gifs within your infographic they’re much more likely to go viral.
And you’re gonna get way more back links.
The guy who created how a car engine works, he was telling me how he got over a million visitors to that infographic.
Do you know what he did to market it? Nothing.
He just released it.
Everyone was like, oh my god, this is crazy, it’s animated.
He started getting a lot of social shares, back links, started ranking for everything because people are like, this is cool.
And that’s why you want to leverage animated infographics.
Then I want you to leverage roundup post.
The reason roundup posts are really good, and no one does this.
I don’t know why.
They used to be more popular three or four years ago, but they still work.
Let’s say you’re writing an article on 101 SEO Business tips, or 31 Business SEO tips so You Can Rank Your Company from 31 experts.
By emailing all of these experts and getting them to participate, they’re not only likely to share your article on the social web, but they’re also likely to link back to that article and help promote it.
All those links and social shares will get you more traffic, and eventually the more eyeballs seeing your page the more natural backlinks you’ll also get, which will increase the overall authority of your site and your rankings.
The last strategy I have for you is prune and crop.
I know this one’s going to seem really hard.
When you have an old site and you’ve been writing content for ages, there’s a lot of pages that just won’t do well even when you do the internal links and you send link juice to those low ranking pages.
But start cutting the dead weight.
When you start cutting the dead weight, more authority starts going to the pages that are ranking well.
And it should help them climb even higher and higher over time.
So that’s it.
Follow those advanced strategies and you’ll start getting more love from Google.
If you liked this video, please subscribe to it, tell other people about it, like the video itself, leave a comment if you need me to answer anything when it comes to some of these advanced SEO tactics.
Top Digital Marketing Agency – How is Your Business Doing With Digital Marketing and Consulting?
hey what's up guys Jase over hereMarketing hi and today we are gonna discuss SEO which is also known assearch engine optimization and the reason why is because a lot ofbusinesses this is where they blow a lot of their money this is where they getthe phone calls I get tons of them I'm sure you do of hey people are gonna rankyou on page 1 of Google and reality is the likelihood of you getting there it'spretty difficult takes a lot of time money expertise to get there and Istress that over and over it takes time money and expertise to win at onlinemarketing but let's go over SEO and then I'm actually gonna do something a littledifferent here I'm gonna jump over onto my computer and I'm gonna showyou what it takes to rank a page I'll show you something that I've done and sogood it'll give you a good idea of what you need to do but first off couplethings so SEO stands for search engineoptimization very first thing you need to do is makesure you have good what's called lock page you need to have the right keywordsbeing used I'm gonna show you that and then you need to make sure that yourwebsite is submitted up to webmaster tools which I'm also going to show youand then on top of that you need what's called backlinks now the hard part aboutbacklinks is right now backlinks work tomorrow they may not Google couldswitch the rules and that's the hard thing about SEO is today you could beranked tomorrow you might not you could put in a ton of money and effort andtomorrow it could all be gone because Google changes the rules that's happenedto me before so just watch out for that but here's a good example of whatyour page should look like if you want to rank for a certain keyword you needto make sure that you're using that keyword all throughout the page and thenthese keywords need to be what's called a title tag so what I'm gonna do is I'mgonna jump over to my computer screen right now I'm gonna show you howit works give you some ideas that way you either know what you're doing or youcan talk to the company who's doing your search engine optimization and you couldtalk to them and make sure they are doing these things okay so I'm gonnashow you exactly what it takes to rank so very first thing you want to do isfigure out what's the keyword that you want to rank for so in my situation Iwanted to rank for video marketing servicesthat was the keyword so if you type in video marketing services hit enter onGoogle you can see that there's 1 billion searches you got some ads uphere I'm out I'm also running an ad for this but then you go down here to thesearch engine side and you can see that I'm in number-two position okay now thatis a kind of a big deal because this is a very competitive keyword so if youclick on this page got it let's take a look at what I've doneso very first thing is my header one tag is video marketing services and then youcan see I use the keyword video marketing consultants okay I have animage here that's a video marketing checklist then I have YouTube channelwhich has to do with video video marketing on page YouTube videomarketing services so I've used the keyword here again keep going down andyou'll notice the content create custom video campaigns I've used acombination of video video marketing video services YouTube and then you keepgoing down and then all these are different type of what's called headerone header two header three tags you want to have your original header onetag and what I mean by that is if I jump over here onto my source this is whatGoogle reads if I find my h1 right hereh1 video marketing services okay if I look for my h2 okay I got 12 of thosewhy use video video marketing university so and you can see I use that where'sthe video marketing universe right here this is a header2 this is a header2 and then I have backlinks going out I have videos about video marketingvideo marketing process and I got a lot of content on here okay and that's howyou're gonna rank a page if you really want to do well you need to create apage like this and then the next step is you're gonna go out and get backlinksthat means you're gonna get other websites to link to this pageand that is the way you're gonna win at SEO hey so I hope that helped with yoursearch engine optimization just know that it does take time it takes kind ofexpertise and some keywords you're not gonna be able to rank for you're nevergonna get to that page one okay so if you have questions always reach out tous you can follow us here if you're on YouTube Instagram Facebook follow uslike us we're always putting out videos like this almost once every other dayhope to help and that's it comment questions anything you need let us knowkeep marketing peace.
Dental Search Engine Marketing- Tips to Advertise Your Dental Practice on Google | Advice Media
- Hello and welcome to another episode of Lloyd Adds Little Value,But He Makes Us Laugh.
In this video, I'm gonnabe reacting to spam emails.
We all get them, some of us like 'em, some of us hate them.
Most of us hate them.
If you don't know who we are, I'm Lloyd Knowlton, Irun Digital Marketing HC with my brother Dan Knowlton, and we are KPS Digital Marketing.
Subscribe, like if you wanna learn how to grow your businessusing online video, social media, digitalmarketing, all that jazz, do it now, enjoy the video.
Right, we're gonna startwith a message from Malik, oh no, sorry, it's Mister Bamogo Malik from the telex and creditdepartment at the Bank of Africa.
"Dear friend, good day.
I feel quite safe dealing with you in this important businessthrough this medium.
" In brackets: "internet, which is the fastest medium of communication.
" D'you know what, I think it bloody is.
Internet's fantastic, try itif you haven't tried it yet.
"However, this correspondence is private, and it should be treatedin strict confidence.
" Cut! Only joking.
"In order to transfer out 10.
5 million United States dollars from our bank here, secondly the fund fortransfers of clean origin.
" Does that make sense? I'm starting to doubt Mister Malik.
"I want to transfer leftfund into your account as the foreign beneficiary of the fund and I know that this lettercome to you as a surprise as we don't know ourselves before.
" (Lloyd sighs) Bamogo, please use punctuations, I can't read a sentence thatlong without taking a breath.
"I contact you believingthat you will not let me down once the fund goes into your account.
" Send the 10.
5 milly, I willnot let you down, Bamogo.
"More details of this dealwill be forwarded to you as soon as I hear from you positively concerning this transaction.
" I feel positively concerned at the moment, that's probably a goodexplanation of how I feel.
Concerned, but positively concerned.
"I will come over to your country as soon as the transfer is over, to receive my own share of the fund for further investments by your advice.
" Oh, so you're having a share of this? Is it fifty-fifty, or, I'lldo forty-sixty if you want? I'll take four milly.
"Please write back to me immediately and tell me if you really want to carry out the transaction with me.
Please delete this messageif you are not interested.
" I'm not deleting it, Bamogo.
"Looking forwards to hear from you soon, please for your informationreply to this email.
Regards, Mister Malik Bamogo.
" But you said that youwere Mister Bamogo Malik? Apologies if I've offended you, Malik, I've been calling youBamogo this whole time.
So I could reply to the email, but I am feeling positively concerned, as Malik or Bamogo stated previously.
We'll go back to that one.
Next message comes from Julia.
Julia says, "Want to see what I mean?" That's a short email.
She's sent a link to hotlove.
Shall we see what she means? (sultry jazz music) Delete that one.
Hah, this one's from Stephanie,Stephanie Richardson, although she sent it from RobertRichardson's email address.
Probably just borrowing her husband's.
Oh, subject line, "Oh,are you an ancient god?" Oh, close, Stephanie, not quite, need to work in the gym abit more, but almost there.
She says, "I'm a real girl, I really love sex, want to meet me? Maybe you want to.
You can see my private photos here.
" Stephanie, I have to say, I don't think Robert Richardson would be very pleased with you sending me your private photos.
Oh, there's more ofher message underneath, which says, "What reason,said the time traveler.
Philby contented himself with laughter.
" I can only imagine that perhaps Stephanie was reading some kind of e-Book and copied and pasted itto the end of her email.
Or I suppose could be something to try and get 'round spam filters, but of course Stephanie's a real person, she would never do that! Right, onto the next message.
We have a message fromMichael, Michael Dioch.
Michael Dioch is his name.
"Invest 1000 dollars and get5000 dollars every month.
" Invest 1000, get five.
That could work.
Invest 1000 and get 5000 back? That's an absolute no-brainer.
5000 back, that's aprofit of roughly 4000? You could do that over a couple of.
I've gotta speak to Dan about this.
Pause the video, I've got to speak to Dan about this opportunity.
Dan, I just wonderedif you could come down, 'cause I've just had anemail, I've read an email.
Hang on, I'll put you on speakerphone.
I invest 1000 dollars each month, and they send us 5000 dollars, so obviously it sounds likean absolute no-brainer.
- [Dan] Yeah, sounds good.
Why don't you do it?- 'Cause I'm thinking, if we do that for two months, we can invest 2000 and we'd get a roughly 10000 dollar-- - [Dan] Roughly.
- Roughly 10000 dollars back, which is approximately8000 dollars' profit, so I'm wondering whether it'sa lead we should follow up.
- [Dan] Sounds like, yeah.
- Yeah, okay then.
- [Dan] Yeah, give 'em a call.
- Well, I'm just finishingthis video about spam email.
I'll forward it onto you, and if you could just click the link and register, and add that to our income spreadsheet for the next few months.
- [Dan] Okay, I'll do that now.
- Alright, cheers mate.
Just couldn't wait for that opportunity, alright, cheers.
- [Dan] Cheers, bye.
Can't believe that accidentally got into my spam, my spam folder.
Next one is from Gertrude, she's emailing from Nicholas Slewinskyat something dot NL, probably using a husband's account again.
Subject line: "Even your eyes can tell me how confident you are.
" Aha, thanks, Gertrude! I mean, I wasn't tookeen on the new glasses, but I'm glad that they giveme some confidence, thank you! "I'm a real girl, I reallylove sex, want to meet me? Maybe you," that's thesame message as Stephanie.
That's the same picture as Stephanie! Is Gertrude impersonating Stephanie? Should I contact Gertrude and say, no, contact Stephanie and say someone's stolen her identity? Something fishy's going down here.
Just a quick videotoday, that's enough spam to make anyone go veggie,hashtag, Lloyd's a veggie.
If you liked this video,if it made you laugh, if it made you smile.
(phone ringing loudly) Frustrating.
Might be Bamogo, could bethat investment calling back.
If you liked that video then please do like and subscribe to our YouTube channel, follow us all over social media.
Social media! We'll be back next week.
Well, I say we, Dan'll be back next week and he'll be offering you lotsof value, but less laughs.
See you next week.
Well, Dan, Dan will see younext, I already explained.
Dan will see you next week, but bye.
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